A solid foundation to creating a profitable ezine!

Everything successful needs to be built on a solid, confident
base. Here are some essentials to creating your own profitable
ezine.

What is an ezine?

An ezine is an email magazine. They are also known as an online
publication or an electronic newsletter. An ezine can be on the
subject of anything, and is distributed to subscribers who have
â??opted in’. There are thousands of ezines currently in
circulation all over the internet.

What’s the point in publishing an ezine?

Having your own ezine will improve your internet presence
greatly. An ezine will also help you keep in touch with your
visitors and will give you the opportunity to collect a great
number of targeted visitors’ email addresses which you can
advertise to. An ezine is also a great way to make a good income
by selling ad space. Space in popular ezines can sell for up to
$200 for one small ad.

How much does it cost to run an ezine?

Unless you opt for a professional service, publishing your ezine
is completely free. All that an ezine costs is your time. Time
needs to be spent collecting or writing content for the ezine,
putting the ezine together, and distributing it.

What should my ezine be about?

Your ezine can be about anything you like. However, your ezine
should be focused on something you know a great deal about and
about something you enjoy. This will make publishing the ezine
more enjoyable and will make writing content easier. If you have
a website, you should consider making the subject of your ezine
and website coincide. This will be a great benefit for both your
ezine and your website.

How often should I publish my ezine?

You can publish your ezine as often as you like. With few
subscribers, I recommend publishing once a month. As your
subscriber list grows, you can upgrade to publishing once a week
or bi-weekly. The more you publish your ezine, the more ad space
you can sell, and so the more profits you will make.

How large should my ezine be?

The size of your ezine does not really matter. So long as it is
filled with high quality content, readers will not care how long
it is. Make sure it does fulfil what you think your readers will
expect though otherwise they will be left disappointed. Also
bear in mind that readers may want to download it. If it is too
big, it could put people off.

What should I call my ezine?

Make sure that the name of your ezine appeals to those who would
be interested. Make the title specific and exciting. Also bear
in mind that most ezine directories are listed alphabetically
and so ezines beginning with a letter of the alphabet near to
the end are often not seen. Try to get the name edge by starting
your ezine title with a letter near the beginning of the
alphabet.

What day of the week should I distribute my ezine?

This doesn’t matter greatly. I recommend just distributing on
whichever day suits you. Bear in mind that a lot of ezines are
distributed on Monday and Friday and so if your subscribers have
subscriptions to other ezines then they might be receiving 3-5
ezines that day. You could choose a less busy day of the week
such as Tuesday, Wednesday or Thursday.

When should I start selling ad space?

Once your number of subscribers exceeds 1000 is about the right
time to start selling ad space. This way, the companies who
supply the ads may get good response rates and will advertise
again. When you start selling ad space, offer deals to
advertisers such as â??buy ad space for one week and get a second
week free’.

And now you’re ready to start your own profitable ezine. Just
remember, top quality content + a good subscription rates =
great profits.

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For more information on this subject or about making money
online go to http://www.info-ebooks.co.uk.
100s of free ebooks and software products are also
available at this address.

Feel free to use this article on your website or in your ezine
so long as it is not altered or modified in any way.

Thank you for reading

William Johnston

For more information on this subject or about making money
online go to:

http://www.info-ebooks.co.uk


100s of free ebooks and software products are also available at
this address.

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