Anybody have a suggestion for keywords for a mortgage site?

I have a mortgage blog that describes the mortgage process in detail to help people better understand what they can do to get approved.

I’m going to use the obvious keywords like “mortgage, loan, equity, etc.” but I know that my small little site has no hope of listing high with these VERY popular terms. I’m using these for Meta Tags but also with articles that I’m submitting for ezines.

Does anybody have any advice for me to get more hits on my articles and website?

Thanks.

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