You think of Google whenever you want to promote your business and this is certainly the best source to run your business. You spend a large amount of money to optimize your website but why? Just because you want it to get noticed by the search engines. If you get higher search engine rankings, then your traffic will also increase and so will your sales. Can you imagine what can happen if your website is banned by Google? Every single SEO effort made by you will go waste and you will also see a drastic drop in the search engine rankings page. Then all the sales and the leads generated by the searchers will go to a trash and it will be like a situation which is the first stage of website development and promotion. Your main aim is to focus on search engine optimization so that the visibility of your website is enhanced and it will also help you promote the website in the best possible manner. If you do not want to get banned, then know all the things which Google does not like.
Do you know what the main goal of Google is? It is simple because Google works with one single principle of providing most relevant search results to its users. Whenever you search for something, Google makes sure that the person gets what he or she is looking for. So whenever you optimize your website, keep this simple thing in your mind so that you do not get penalized. Want better ranks? Avoid the following mistakes.
* The links to your website are viewed as the voted by the Google team so the more number of links you have, better raking your website will get. You have to be careful with buying and selling of links because a loss of one link can bring you down in the rank table.
* If you are getting a lot of links from the spammers, then be carful because Google might consider you the same. So, focus on getting better links for one single reason that you do not come under the Google’s scan.
* Do not follow an aggressive approach while getting links to your website. Let them come their natural otherwise you might get in Google’s hit list as they might suspect something fishy about this.
* If you are stuffing your content with the keywords, then you are putting your website in trouble as it can get penalized by Google. Make sure that the incorporated keywords look natural in the content and for this revise your content.